Gap Case Study

gap-3 Over 200 tweets surrounding the party were found on Twitter, with a spike taking place on event day.
gap-image4 We engaged with followers on Twitter, getting them excited around the party and merchandise in-store.
Over 200 readers attended a one-night only Shopping party

The Challenge

To drive store traffic and holiday sales for the Gap buy generic viagra online flagship Vancouver store on Robson Street.

The Solution

A 3-hour Style Spy shopping party was

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store. Mannequins were styled by The Style Spy online classes for pharmacy technician team and holiday product was highlighted through a style presentation. A special discount and generic viagra gift with purchase bangkok street cialis was offered during review online pharmacy uk the night. Awareness was created around the party on The Style Spy website, email list, Twitter, Facebook page


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of The Style Spy team as they pulled product for the party, giving followers a sneak preview of the merchandise and helping them create wish lists before the party. Blogger outreach was also cvs viagra poor mans viagra conducted, resulting in coverage on over 15 local blogs.

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Over 200 shoppers attended and in-store sale goals were exceeded during the night. A unique hashtag “#GapxStyleSpy” was created and used on over 200 tweets by Style Spy followers during the two-week period leading up to and during the event.